Coca Cola as we all know is a refreshing drink and its branch of Coca Cola Italia has planned to do something different. It has asked about eight of the world’s most popular fashion designers of the country to design a set of limited edition Coca Cola bottles. These bottles will be designed for the ‘Tribute to Fashion’ charity project. If you have a look at all these design proposals made by these designers, you would simply flip. They are breathtakingly awesome designs that a Coca Cola battle has ever seen.
Ready to get a makeover for a good cause, Coca Cola will don a new look for some time. The designers called out to participate in this battle are: Rosella Jardini of Moschino, Angela Missoni, Donatella Versace, Consuelo Castiglioni, Alberto Ferreti, Etro, and Anna Molianri of Blumarine. Big in their name and stature, these designers have gone ahead to come out with some excellent designs. This Tribute to Fashion project was started in the year 2011 to aid the devastated victims of earthquake that shook the Italian city of Abruzzo.
Started with a good humanitarian aim, these designs are expected to do a lot of good eventually. Excited about the cause and nature of competition, one of the designers’s Rosella Jardini who is the creative director for Moschino said, “I jumped at the chance to participate in the Coca Cola Light project because it was for charity and I thought it was important to collect funds for the survivors of the Abruzzo earthquake. My interpretation of the Contour bottle featured all of Moschino’s iconic elements; the flamenco dancer, the bow, the clouds in the blue sky, and the Contour – instead of the bag – dipped in chocolate.”
Have a look at some of the designs which have entered the competition and you will marvel at their concept and idea. All these Coca Cola bottles look like a winning piece already, something they are as they are working for a cause that will relieve lots and lots of people.
